银行系统招聘考试(英语)模拟试卷47
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Amazon is one of the world’s most highly trafficked sites and the delivery of relevant advertising to shopping customers is a key company strategy and rapidly growing source of revenue.Amazon Advertiser Platform team is a high visible,strategic team.If you are passionate about developing analytical solutions to solve business problems,and you are looking for a team that drive results to held influence Amazon business decision,this is the right place for you.
Amazon is looking for an Advertising Platform Campaign Manager to be responsible for all aspects of ad campaign delivery,optimization&success:ad testing and setup,ongoing campaign flighting & budget management,and multivariate testing & optimization.Campaigns will be managed through the Amazon Advertising Platform which includes inventory on both O&O properties as well as inventory sourced through RTB ad exchanges.This hire will be responsible for managing strategic advertiser accounts with an emphasis on data driven optimizations.and creative&system action formed testing to ultimately drive client revenue & success.The ideal candidate must he willing to work hard in a very fast paced,sales driven,dynamic and demanding environment.
ResponsibiIities:
一Work closely with sales & account management teams to understand initial client goals,pro-pose strategies,and translate client marketing initiatives into platform optimization tactics.
一Own campaign revenue management for a defined book of business to ensure delivery,accuracy and performance.
一Propose and launch innovative optimization tests in an effort to continually improve performance and/or scale.
一Ongoing data analysis to surface data behind campaign Success & refined optimization:interpret data relationships & Input/output metrics across audience,supply and other targeting parameters.
一Surface campaign learning and testing strategies to the entirety of the campaign management team to promote knowledge share & best practices.
一Partner with the platform product and engineering teams10 make recommendations on product enhancements and provide feedback/testing on any critical bugs..fixes or new features.
一Act as a data platform & optimization expert and resource for sales & account management teams.
一2 years of professional experience,preferably in data analysis,optimization or operations-focused role.
一Bachelor\’s degree,preferably in Math,Economics,Finance,Engineering,Computer Science or science-related field.
一Strong interpersonal/communication skills.
一Highly analytical SQL experience a plus.
一Excellent problem solving skills.
一Ability to muti-task with strong attention to detail and organizational skills.
一Proficiency in MS Word,Excel and Office.
1.What position is this notice about?(B)
A. Platform manager.
B. Campaign manager.
C. Advertising manager.
D. Sales manager.
解析:细节题。根据题干内容及选项中的manager定位到文章第二段第一句“Amazon is looking for an Advertising Platform Campaign Manager…”虽然在原文中间时出现了platform、Campaign、advertising三个词汇,能够对应到A、B、C三项,但是距离中心词manager最近的才是manager最本质的属性,即Campaign Manager,且campaign在后文中出现的频率很高,故本题选B。
2.Which of the following is included in the Amazon Advertising Platform?(C)
A. Budg
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