四川普高专升本英语（阅读理解）模拟试卷1
常规阅读
The idea of conspicuous consumption implies some amount of showing off. You buy stuff to demonstrate, in conspicuous fashion, just how well you’re doing. But a set of new studies show that buying high-status goods isn’t only about showing off. You might also be willing to purchase expensive goods for entirely internal reasons— specifically, to help repair harmed self-worth.
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1.The underlined word \\(A)
A. noticeable
B. wealthy
C. attractive
D. impressive
解析：根据第一段第二句\\
2.About conspicuous consumption, the new studies have found that________.(B)
A. higher prices mean better products and services
B. people with harmed self-worth want expensive goods
C. people consume conspicuously to show off their wealth
D. high-status goods are mainly fashion products
解析：根据第一段最后一句\\
3.The new studies help us understand people________better.(C)
A. who are confident about themselves
B. who have high status and wealth
C. who are depressed for some reason
D. who dislike luxury goods
解析：根据第二段最后一句\\
4.According to the passage, which of the following statements is NOT true?(C)
A. People might buy expensive products for internal reasons.
B. People might buy expensive products to signal positive things about themselves.
C. People buy expensive products only to attract others’ attention.
D. People buy expensive products to relieve psychological pain sometimes.
解析：根据第二段最后一句\\
5.The researchers say the economic explanation was incomplete because________.(D)
A. people also want good opinions from others
B. people also compete for better social status
C. people can also be influenced by their friends
D. people also need to feel good about themselves
解析：根据最后一段Sivanathan说的话中的\\
In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant in San Bernardino, California. They carefully chose a busy corner for its location. They had run their own businesses for years, first a theater, then a barbecue (烧烤) restaurant, then another drive-in. But in their new operation, they offered a new, shortened menu: French fries, hamburgers, and sodas. To this small selection they added one new concept; quick service, no waiters or waitresses, and no tips.
Their hamburgers sold for fifteen cents. Cheese was another four cents. Their French fries and hamburgers had a remarkable uniformity(一致性), for the brothers had developed a strict routine for the preparation of their food, and they insisted on their cooks \’ sticking to their routine. Their new drive-in became incredibly popular, particularly for lunch. People drove up by the hundreds during the busy noontime. The self-service restaurant was so popular that the brothers had allowed ten copies of their restaurant to be opened. They were content with this modest success until they met Ray Kroc.
Kroe was a salesman who met the McDonald brothers in 1954, when he was selling milkshake-mixing machines. He quickly saw the unique appeal of the brothers \’ fast food restaurants and bought the right to franchise(授予特许经营权) other copies of their restaurants. The agreement included the right to duplicate the menu, the equipment, even their red and white buildings with
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